Report on habit of using supermarket's private label (February 2013)
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- Timing
: 28th - 30th September 2012 - Sample size
: 305 - Research area
: HaNoi and HoChiMinh City - Gender
: Male and Female - Age
: 19 years old and above - Criteria
: Going to supermarket in the last 3 months and know supermarket's private label - Research objectives
: To explore Vietnamese consumers' needs and habit of using supermarket's private label.